About Us

What is Goodwill Hunting Co?
Goodwill Hunting Co


We are a Boutique Philanthropic Consultancy

We use our teams skills to increase services that give back to the community. Helping people do more good!

Goodwill Hunting Co. is a for purpose Community Project Management business that provides services to charities and community groups. We help build programs and financial sustainability, enabling services to be more effectively delivered to the most vulnerable in the community.

YRS EXperience


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The Goodwill Hunting Co. team works to help increase impact through strategy, income generation and program development. We love finding solutions to complex problems, and work with a wide range of organisations across multiple social issues.

Sera is a results driven professional, with more than 20 years’ experience in executive fundraising for the not for profit sector in London and Sydney.

Born in Darwin, starting school in Zambia, growing up in the highlands of Papua New Guinea before settling on the Northern Beaches, Sera understands what brings communities together.

She has a passion for grassroots and front line organisations and is passionate about impact measurement and effective service delivery.

Jose is a passionate and outspoken advocate for meaningful and sustainable change in our community. Growing up in Hong Kong opened her eyes to the vast gap between rich and poor and the extreme poverty and distress some communities face.

Her varied background combines Asian financial markets experience with a Masters in Environmental Management and she brings to the team a dynamic and innovative eye, a flair for strategic opportunities, extensive experience in all aspects of fundraising and an insatiable drive for better outcomes for the community. 


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